Jim Schneider is the Executive Director of VCY America. Jim grew up in Central Wisconsin and graduated from Bible College with a B.S. degree in Christian Communications/Pastoral Studies. He began his involvement in Christian broadcasting in 1981. At the invitation of then-director Vic Eliason, Jim and his wife Faith moved to Tomah, Wisconsin in January, 1985, where he served as operations manager of WVCX-FM, a new addition to the now-VCY America Radio Network.
In August, 1986 Jim was promoted to Program Director, responsible for programming across the growing radio and television network. In October, 2015 the board voted unanimously to appoint Jim as Executive Director to succeed Vic Eliason at a future time of transition. On December 5, 2015, following Vic Eliason’s passing, the board of VCY America elected Jim as the next Executive Director of the ministry.
Among his other duties, Jim is the host of Crosstalk America, a nationwide live call-in program discussing issues of concern to the Christian community. Crosstalk is heard on over 130 stations nationwide.